What does it take to create your own WOW? What makes people exclaim, "Wow, that's amazing, I wish I'd thought of that!"
Branding and Naming expert, Phil Davis joins us for the CreateAWOW podcast sharing his WOW story. Five years ago, Phil introduced an idea to a withering mountain town in Transylvania County, NC. This weekend that same town will welcome over 25,000 tourists to celebrate the annual White Squirrel Festival that Phil envisioned.
Phil breaks down the elements of a WOW by looking at Brevard, NC's success with the White Squirrel Festival. You'll be amazed at his insights! To listen go to the CreateAWOW Podcast.
Phil has worked personally with me on ideamarketers.com and my other projects. He's brilliant -- always adding to my bottom line and my overall success. Visit him online at www.puretungsten.com
Enjoy!
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